Running multiplies everything. Every stride lands with multiples of your body weight, and anything your foot does — roll in, roll out, land heavy on the heel — it does thousands of times a run. That's why small fit problems that never bother you walking can start talking to you at mile six.
A custom orthotic won't change your training, and no honest maker will promise it prevents injuries. What it does: supports your arch in the shape of your actual foot and gives your heel a cradle built for you, mile after mile, instead of a generic insert that packs down mid-season.
Built from your impression, not your shoe size. Step into the foam kit at home, mail it to our Iowa workshop, and your pair is handcrafted by a board-certified orthotist with 25 years of experience. Two runners in the same size 10 can need completely different support — the impression is what tells the difference.
Practical details. $249 a pair. That price includes the impression kit, shipping the kit to you, a prepaid label to send your impressions back, your finished pair shipped to your door, and free adjustments for 120 days — break them in on easy runs first, and if something needs a tweak as the miles add up, we adjust them. FSA/HSA eligible under most plans. They're full length and built for one specific shoe: you trace that shoe's insole on the impression box, and the pair is designed for that shoe.
Honest note. New pain, numbness, or pain that changes your stride is a stop-and-get-checked signal, not a push-through one. See a clinician for anything sharp or worsening.
Order Your Impression Kit — $249
See also: Plantar Fasciitis · Compare · FAQ